Market Research and Insights

Gather and simplify the data and insights you need to be competitive and grow by carrying out cost-effective market research and streamlining your marketing processes. 

Marketing audit

How Glew can help

Glew can enrich your customer and competitor insights by carrying out or coordinating market research activities, visualising complex information in easy to understand ways, and providing strategic guidance to transform your processes and offering.

Market Research

Customer and competitor insights are more important than ever when it comes to developing a competitive offering and brand position.

As a member of the Market Research Society, Glew can help you to assess and develop valuable insights through surveys, focus groups, interviews or desk research. Results can be presented in a variety of formats, including maps, case studies, presentations or spreadsheets to suit your requirements. 


Insights projects

Often organisations have a wealth of data, but no system for integrating or updating it to derive actionable insights. Likewise, there is a huge amount of publicly available data that can be drawn on in understanding the market.  

Glew can work with your IT and CRM providers to organise and analyse this data, providing recommendations to guide your ongoing marketing direction. 

Glew-ed Blog

23 insights to help navigate the changing digital landscape

23 insights to help navigate the changing digital landscape

Wales Tech Week 2023 Technology Connected's Welsh technology showcase event came to the ICC in Newport for the first time this week, and it was an impressive affair. It would seem, as the keynote speaker at the Women in Tech lunch Dr Parves Khan said, that "Wales tech...

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