Strategic Marketing Services

For organisations who want more clarity, confidence and capacity in their marketing strategy. 

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How Glew can help

If focusing and managing your marketing activity is a challenge, you’re not on your own. Even the most well-resourced organisations struggle to fit it all in and fit it all together.

Without regular strategic input, marketing can become reactive and disjointed, which leads to wasted resource and impacts marketing’s commercial value. 

Glew’s outsourced strategic marketing services give you the capacity to reflect on the full marketing picture, clarifying your strategy so it aligns with your business goals and giving you confidence in your approach. Find out how you can benefit from marketing that connects.

 

Glew Marketing Strategy template

Need to define or refine a marketing strategy?

Glew can help you develop and implement a marketing strategy, providing focus on where to invest and how to set up for success. 

Whether you’re starting from scratch, your current strategy needs some external oversight, or you just need some extra help mapping out your customer journey or visualising your target audiences, Glew’s outsourced marketing services free up time for you to deliver on your business goals.

Glew marketing management services

Need to carry out market research or develop insights?

Glew’s impartial market research services can bring clarity to your marketing, helping you to better understand your target audiences, competitors and brand position.   

From survey design to focus groups, one-to-one interviews to desk research, Glew works collaboratively with your key stakeholders to help you align teams, improve communication and maximise the value of your marketing.

Need interim or overflow marketing support?

If you’re looking to bridge a temporary skills gap or find a more viable alternative to an in-house senior marketer, Glew can provide strategic marketing support on a temporary, ad hoc or project basis.

Whether you’re going through a period of fast growth, implementing new marketing strategies or have an early to mid-level marketing employee in need of coaching, Glew’s flexible marketing expertise will fit around and complement that of your existing team. 

Case studies

Cerebral Palsy Cymru

Cerebral Palsy Cymru

Supporting a children’s charity to increase engagement, reach and income Who Early intervention is essential for babies and children who have or who are at high risk of having cerebral palsy. I had the pleasure of working with Cerebral Palsy Cymru ahead of the opening...

FNF

FNF

Bridging the strategic marketing gap for a UK charity with global goals Who The Florence Nightingale Foundation (FNF) is a UK-based charity which supports the leadership development of nurses and midwives. In the 87 years they’ve been running, FNF’s programmes have...

Ogi

Ogi

A sustainable insights strategy for an ambitious tech firm Who Fast-growing Welsh broadband and telephone provider Ogi saw an opportunity in Glew’s market research and insights services to help them develop the structure and rich insights they needed to drive tactical...

Lubas Medical

Lubas Medical

Who - the client Lubas Medical Ltd. provide medical training and medical staff across the UK and internationally. Over the past 20+ years, the company has built a robust brand and clientele; its Sports Trauma course was the first of its kind,  and they are the...

Evans Pharmacy

Evans Pharmacy

Who - the client The trend towards healthier living and the Welsh Government’s commitment to fund more pharmacy services presented Evans Pharmacy with an ideal opportunity to review its brand position and establish a more integrated marketing strategy. Why Glew? Aware...

Glew-ed Blog

23 insights to help navigate the changing digital landscape

23 insights to help navigate the changing digital landscape

Wales Tech Week 2023 Technology Connected's Welsh technology showcase event came to the ICC in Newport for the first time this week, and it was an impressive affair. It would seem, as the keynote speaker at the Women in Tech lunch Dr Parves Khan said, that "Wales tech...

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