Marketing Strategy

If you’ve been operating without an up-to-date marketing strategy in place, you might be feeling overwhelmed or uncertain about how to utilise marketing to achieve your goals.

How Glew can help

Investing in an integrated, evidence-based marketing strategy will help you reconnect your marketing activity with your business goals. It will give you a structure and clear action plan to move forward.

Marketing Strategy

Whether you’re looking to increase your leads or improve your conversion or retention rate, having a strategic marketing plan in place is invaluable. As well as helping you identify opportunities for growth, it will highlight where you could be saving money and time.

Marketing Analytics

If you want to review your existing marketing strategy or are considering launching a new service, marketing research and analytics will help you gain valuable understanding and clarity.

Whether it’s surveying your existing clients, carrying out focus groups with potential prospects, helping you stand out from your competitors, or deriving insights from multiple data sources, this knowledge is an essential first step to marketing efficiently.

Glew-ed Blog

Answers to common marketing questions – Part 1

Answers to common marketing questions – Part 1

I recently recorded a podcast on freelancers’ biggest headache: marketing. Interestingly, many of the marketing questions from the Freelance Heroes community echoed those I hear from business owners who have been up and running for years. And ultimately, they...

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How to steer your marketing through coronavirus

How to steer your marketing through coronavirus

The coronavirus outbreak has thrown up many questions we just can’t answer. But there are some questions you can address in relation to your marketing strategy to prepare your business for whatever lies in store. While many would agree that now is not the time to make...

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Why authentic marketing is so powerful for business

Why authentic marketing is so powerful for business

Whether you love or hate the term, authenticity is good for business. But authenticity as a concept is often misunderstood and its power can be underestimated. If you can answer yes to the following three questions, it’s probably safe to say you’re of an authentic...

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